"The secret of change is to focus all of your energy, not on fighting the old, but on building the new.” - Socrates
Well, we have been observing a plethora of newness for the last few months! One thing that is certain, we know that adjusting to change can be challenging. Be it planned or unplanned, gradual or sudden, change is inevitable and very much part of being human. In today’s unprecedented times, ‘social distancing’ and ‘quarantine’ are the New Normals! If we see from a business perspective, it’s becoming difficult to market and sell products/services like earlier. As the new normal is making us more inclined towards ‘going digital’, having an e-commerce platform for your business is one of the fastest and the most expedient ways to build a consumer base. An ecommerce website is a rather cost-effective way to have exponential growth of your venture. A virtual store is not only easy for the consumers to use, it also provides simple to understand statistical information of your sales.
Nowadays a major chunk of business is done through ecommerce! The need for an ecommerce platform is rising across the globe especially for start-up businesses. There are millions of consumers creating and reinforcing new online buying behaviors and habits. In many families, online grocery, apparel, and entertainment shopping have replaced store and mall visits permanently.
Paradoxically, quarantines have helped alleviate the severe time shortages, so many families and friends have had in their lives. Many are reluctant to go back to old shopping habits for fear of getting sick.
A recent study found that 84% of consumers said they wouldn't feel comfortable shopping in a mall for more than six months, 16% said they would feel comfortable in the next three months. Consumers are more motivated than ever to stay home and shop online, creating the ideal market conditions to fast-track, test, and launch new experience-driven mobile apps, sites, and touchpoints across their platform. Hence, safety and security is the single most important thing for each and every consumer. From online purchase to touchless payments - all are becoming the new norm! With every passing day, new technologies are emerging and offering a plethora of options in front of us. So, online marketing has become an indispensable way to grow any business.
Ideally, this is the time when as a business owner, you need to define digital touchpoints for your end consumers. How? MaxMobility Digital Commerce Platform is providing a cost-effective way to sell your products online and meet your business needs within a short span of time.
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